Lion Milk Chocolate Bar 50g - 36 x 50g Bars

Delicious combination of crispy filled wafer, caramel, crunchy cereals and smooth milk chocolate 36 bars in each box. Lion milk chocolate bar is a delicious combination of crispy filled wafer, chewy caramel and crunchy cereals covered in smooth milk chocolate. Lion was launched in the UK in 1976 by Rowntree Mackintosh under the name "Lion Bar", with the strapline "Crunch it, chew it. When you feel like a great big bite" and was soon a roaring success with consumers.